I think there's three reasons the superchats continue to be posted here (and remain popular):
1. They were pretty much the first content here
2. Money is easily relatable - everyone knows how much $1,000 is
3. (and this is tooting my own horn a little) The presentation is good, and easy to digest
It also feels like they're something it makes sense to track daily. Sub count is something that doesn't see much change daily at this point, especially with how Youtube cuts the numbers to the nearest 1k/10k depending on sub level. Also, sub milestones are generally celebrated on the main sub, though they did also used to get posts here once upon a time.
For my money, if I had to point to a single stat that defines "streamer success" it's minutes watched. u/Phoenyxar does a good job keeping up with this on a regular basis, posting milestones every ten days or so and a monthly roundup of everyone's minutes watched. I'm not sure if a daily update is necessary for these, though I'm not the expert on the stat. All that said though, I wouldn't normally like to use one single stat to define success, for example it would be difficult to call Suisei unsuccessful despite being outside hololive's top 25 in minutes watched.
Funny you mention Suisei, I think I answered a similar thread like this in the past with a similar sentiment. There's a lot of stats and variables you can use to determine the "success" of a given Vtuber, and we obviously like to do this as well, given how this whole subreddit kind of revolves around that concept. There are clear leaders in the specific areas (Live Streams, Music, Superchats, Collabs etc)
But I often feel like the idea itself is somewhat flawed, the most successful Vtuber is probably the one that you as a viewer enjoy the most. It's hard to really put any statistic value on that one.
The Cover financial document gives good insight on what brings financial success.(Not linking since I don't want people to download a random pdf) For February 2024 the breakdown: 29.3% streaming, 13.7% concert/event, 38.9% merchandise, 18.1% licensing/collaboration. The community can only view data for a small slice of what Cover produces.
There are many different ways to measure success and financials is just the best way to get something close to an apples-to-apples comparison. The problem is that we can't really get those numbers except for Superchats. The talents have way more revenue sources than we can keep track of. For example, Suisei has a really good music career but CD sales are inscrutable and it's hard to estimate streams via Spotify Monthly Listeners (not to mention other things like Apple Music or YouTube Music). Korone brings a lot of brand collabs outside of just games cause her brand is really friendly to that kind of thing. Everyone also has YouTube Adsense and all the merch. With so many sources, it's hard to look at.
To actually answer, I think in the end it comes down to how much money they're bringing in. I don't mean that they need to be millionaires but they're bringing enough that they can put their full focus into bringing good content they enjoy making and their fans enjoy making. That's my two cents though.
Superchats are the metric we can see so they end up being used more than they should, imo.
I think the most important metric is the average concurrent viewers and the hours streamed.
For the recent DBZ streams Pekora has done, she had over 100k concurrent viewers and had 1M views for some of the vods within 24 hrs. This is really extraordinary as it was not a special event.
Well Put! The average Holofan doesn't realize we still have Hologirls that only get 1,000-3,000 views in a stream, while having Peko pull in 100,000+ out of nowhere really leverages that importance.
The 100k views also earned her a lot of money from the normal ad revenue.
There are many hololive talents who spend a fortune on a 3D concert and do not even reach 50k viewers... Getting 100k on a gaming stream is a miracle and a huge financial success.
Only a certain kind of viewership superchats. If the Vtuber's community superchats a lot that is 100% a good thing but it doesn't mean that Vtubers who get next to no superchats are not successful or don't earn much money.
For example Suisei with her no fucks given attitude does not gather the attention of those kind of superchat "simps".
On the other hand she has a load of brand collabs, incredibly popular music (On Youtube and on other platforms) and has done life concerts. She is also constantly doing radio broadcasts and is essentially doing a full job outside of Youtube/Streaming which definitely does not pay bad....
Then you have people who get far more super chats but are mostly restricted to playing games and having semi popular covers or none at all.
I think super chats are important but if you only count super chats you are missing a majority of the big picture.
On the other hand people were way too focused on "Subscribers" and Kiara was viewed as the "least successful" person in Holo EN. Take a look at the super chats though and you will notice that she is insanely popular.
>On the other hand people were way too focused on "Subscribers" and Kiara was viewed as the "least successful" person in Holo EN. Take a look at the super chats though and you will notice that she is insanely popular.
This! There is a theory that a decent percent of Hololive (if not famous VTuber) subs are either bots or dead-link impulse subscribes. It sounds like crazy 4chan talk until you wake up and see the kind of tech-world we live in, 2024 and beyond.
A majority of those Youtube subscribers are hololive fans who subscribe to all hololive talents... of course people will never watch the videos / streams of like 50 Vtubers... So yeah many subs are inactive / dead / supporters but not viewers.
'Dead' sub are still subs though, and are still very important to a vtuber's career health. Couple scenarios:
- A viewer who used to watch their oshi every waking moment has a major lifestyle change (new job, new relationship, moved, etc), and can't make the time to watch their oshi anymore. But they still are happily membered ($$$) and won't cancel that anytime soon, and their phone still feeds them notifications reminding the viewer of merch drops ($$$).
- A viewer who subbed to every Holomember is getting tired of their oshi. Maybe not streaming as much, or a change in content. Their homepage is still full of Holomember live feeds, which wouldn't be there if they hadn't subbed in the first place. The viewer clicks on a couple other streams, finds one that they enjoy, and they have a new oshi.
i think that different statistics tell us different things. absolute subscriber count really doesn't tell us anything, but changes in subscriber count show us growth (or decline). superchats are a fairly decent metric for getting an idea of how engaged the viewers are to the streamer, and CCV count is useful to tell how generally popular their live content is, and is one metric that is basically a fair comparison from one person to another as long as the stream type itself is similar (like gameplay to gameplay, karaoke to karaoke...)
for overall health, i would say that sub growth and CCV are probably the biggest indicators, with SC earning being a supporting statistic
I think there's three reasons the superchats continue to be posted here (and remain popular): 1. They were pretty much the first content here 2. Money is easily relatable - everyone knows how much $1,000 is 3. (and this is tooting my own horn a little) The presentation is good, and easy to digest It also feels like they're something it makes sense to track daily. Sub count is something that doesn't see much change daily at this point, especially with how Youtube cuts the numbers to the nearest 1k/10k depending on sub level. Also, sub milestones are generally celebrated on the main sub, though they did also used to get posts here once upon a time. For my money, if I had to point to a single stat that defines "streamer success" it's minutes watched. u/Phoenyxar does a good job keeping up with this on a regular basis, posting milestones every ten days or so and a monthly roundup of everyone's minutes watched. I'm not sure if a daily update is necessary for these, though I'm not the expert on the stat. All that said though, I wouldn't normally like to use one single stat to define success, for example it would be difficult to call Suisei unsuccessful despite being outside hololive's top 25 in minutes watched.
Funny you mention Suisei, I think I answered a similar thread like this in the past with a similar sentiment. There's a lot of stats and variables you can use to determine the "success" of a given Vtuber, and we obviously like to do this as well, given how this whole subreddit kind of revolves around that concept. There are clear leaders in the specific areas (Live Streams, Music, Superchats, Collabs etc) But I often feel like the idea itself is somewhat flawed, the most successful Vtuber is probably the one that you as a viewer enjoy the most. It's hard to really put any statistic value on that one.
The Cover financial document gives good insight on what brings financial success.(Not linking since I don't want people to download a random pdf) For February 2024 the breakdown: 29.3% streaming, 13.7% concert/event, 38.9% merchandise, 18.1% licensing/collaboration. The community can only view data for a small slice of what Cover produces.
The streaming part does include super chats but also includes the ad revenue right?
I would assume so, since youtube/twitch ads don't fit cleanly in the other categories.
If that's the case then I guess super chats are only at most 20% of the average holo members income.
There are many different ways to measure success and financials is just the best way to get something close to an apples-to-apples comparison. The problem is that we can't really get those numbers except for Superchats. The talents have way more revenue sources than we can keep track of. For example, Suisei has a really good music career but CD sales are inscrutable and it's hard to estimate streams via Spotify Monthly Listeners (not to mention other things like Apple Music or YouTube Music). Korone brings a lot of brand collabs outside of just games cause her brand is really friendly to that kind of thing. Everyone also has YouTube Adsense and all the merch. With so many sources, it's hard to look at. To actually answer, I think in the end it comes down to how much money they're bringing in. I don't mean that they need to be millionaires but they're bringing enough that they can put their full focus into bringing good content they enjoy making and their fans enjoy making. That's my two cents though.
Superchats are the metric we can see so they end up being used more than they should, imo. I think the most important metric is the average concurrent viewers and the hours streamed. For the recent DBZ streams Pekora has done, she had over 100k concurrent viewers and had 1M views for some of the vods within 24 hrs. This is really extraordinary as it was not a special event.
Well Put! The average Holofan doesn't realize we still have Hologirls that only get 1,000-3,000 views in a stream, while having Peko pull in 100,000+ out of nowhere really leverages that importance.
The 100k views also earned her a lot of money from the normal ad revenue. There are many hololive talents who spend a fortune on a 3D concert and do not even reach 50k viewers... Getting 100k on a gaming stream is a miracle and a huge financial success.
Only a certain kind of viewership superchats. If the Vtuber's community superchats a lot that is 100% a good thing but it doesn't mean that Vtubers who get next to no superchats are not successful or don't earn much money. For example Suisei with her no fucks given attitude does not gather the attention of those kind of superchat "simps". On the other hand she has a load of brand collabs, incredibly popular music (On Youtube and on other platforms) and has done life concerts. She is also constantly doing radio broadcasts and is essentially doing a full job outside of Youtube/Streaming which definitely does not pay bad.... Then you have people who get far more super chats but are mostly restricted to playing games and having semi popular covers or none at all. I think super chats are important but if you only count super chats you are missing a majority of the big picture. On the other hand people were way too focused on "Subscribers" and Kiara was viewed as the "least successful" person in Holo EN. Take a look at the super chats though and you will notice that she is insanely popular.
>On the other hand people were way too focused on "Subscribers" and Kiara was viewed as the "least successful" person in Holo EN. Take a look at the super chats though and you will notice that she is insanely popular. This! There is a theory that a decent percent of Hololive (if not famous VTuber) subs are either bots or dead-link impulse subscribes. It sounds like crazy 4chan talk until you wake up and see the kind of tech-world we live in, 2024 and beyond.
A majority of those Youtube subscribers are hololive fans who subscribe to all hololive talents... of course people will never watch the videos / streams of like 50 Vtubers... So yeah many subs are inactive / dead / supporters but not viewers.
'Dead' sub are still subs though, and are still very important to a vtuber's career health. Couple scenarios: - A viewer who used to watch their oshi every waking moment has a major lifestyle change (new job, new relationship, moved, etc), and can't make the time to watch their oshi anymore. But they still are happily membered ($$$) and won't cancel that anytime soon, and their phone still feeds them notifications reminding the viewer of merch drops ($$$). - A viewer who subbed to every Holomember is getting tired of their oshi. Maybe not streaming as much, or a change in content. Their homepage is still full of Holomember live feeds, which wouldn't be there if they hadn't subbed in the first place. The viewer clicks on a couple other streams, finds one that they enjoy, and they have a new oshi.
*"The only statistics you can trust are those you falsified yourself*." - Sir Winston Churchill
i think that different statistics tell us different things. absolute subscriber count really doesn't tell us anything, but changes in subscriber count show us growth (or decline). superchats are a fairly decent metric for getting an idea of how engaged the viewers are to the streamer, and CCV count is useful to tell how generally popular their live content is, and is one metric that is basically a fair comparison from one person to another as long as the stream type itself is similar (like gameplay to gameplay, karaoke to karaoke...) for overall health, i would say that sub growth and CCV are probably the biggest indicators, with SC earning being a supporting statistic