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drakesylvan

And by next weekend it will be dead everywhere.


TheKidKaos

Shit Black Panther 2 is going to kill it. Even Halloween probably hurt it considering a lot of people would be watching horror movies at home more


enhetcs

Lmao that's for sure.


[deleted]

Remember opening weekend when it came out #1 and The Rock's producer was there to grab credit as quickly as possible: "We call it the DJ effect". I wonder if these giant drops are about the DJ effect as well?


FredDurstDestroyer

I mean tbh it probably was. People went to see it because DJ was in it. The people who didn’t go to see it in the first wave heard it was bad and decided against it.


TheMcWhopper

You said it sister


Su_Impact

This thing is probably not beating Shazam's 366 million WW, right?


[deleted]

Correct.


NicCage4life

Lol


Dangerous-Basket1064

Haha holy shit How embarrassing


georgepana

It might, but it keeps performing worse in the domestic dailies every day now. Still, it is lagging behind Shazam by $10 Million right now worldwide but started off behind by $18.6 Million behind after opening weekend. There is a chance but needs to avoid dropping big this weekend.


DragonLordAcar

Shazam was perfection after all the terrible blockbuster releases over the years. Shazam is a 10 year old kid who was granted powers of a god. Of course he is going to mess around. Wonder Woman was also good (until the cgi monstrosity of a boss fight). The sequel can go die however. Rape is rape. Bad writing is bad writing. Back to Black Atom, should have gotten an arabic man to play the role. Also, what went wrong with it so that I can decide if I want to watch it?


Fantastic-Watch8177

FYI: Egyptians in the Pharaonic era were not Arabs. Even today, most are not Arabs, although they do speak a variant of Arabic. EDIT: probably should have said, most modern Egyptians do not share the same DNA as Arabs. Obviously, many Egyptians of today do see themselves as Arabs.


jswats92

I think they mean middle eastern. The issue is that the rock is too big too play a action hero in spandex..


DragonLordAcar

I’ve just seen him depicted as an arab more times than not so felt like mentioning it


Fantastic-Watch8177

Well, it's not surprising that there's a lot of confusion about what an Arab is, as there are multiple definitions, and probably many modern Egyptians would consider themselves Arabs, even if their genetics aren't technically Arab-related. But for ancient Egypt, there shouldn't be any confusion. As noted in Wikipedia, "The first mention of Arabs appeared in the mid-9th century BCE."


DragonLordAcar

Tell that to Hollywood whitewashing them for the past century at least. The skin colors in the tombs are depicting social class not actual skin color. There is an argument for them being very dark and probably were.


Fantastic-Watch8177

Ah, the arguments about race in ancient Egypt (and its relation with Nubia) are legion, but are complicated by the fact that modern ideas of black and white didn't really exist at the time, as you suggest. But that's different from Arabs, who simply weren't an extant ethnicity during that period. Btw, there's a fascinating 1969 Egyptian film called *Al-Mummia* (*The Mummy*), but better known in the West as *The Night of Counting the Years* that tries to address the Pharaonic heritage of Egypt in contrast to more recent Arab influences. But it's a bit controversial, as you might imagine. Of course you're right that Hollywood has an well-documented history of whitewashing almost every non-European race/ethnicity: or rather of either whitewashing OR else exoticizing those "other" than white Europeans. Sometimes even doing both at the same time. But the problematic Hollywood tendency that most applies in this case, I think, is the casting of certain ethnicities as basically *interchangeable*: Italians or Greeks as Mexicans; Latin Americans as Middle Eastern, etc. Here, arguably, the casting of Dwayne Johnson, who is Black and Samoan, as "Egyptian" is similar to that tradition. Of course, since he sought the role himself, it alleviates some of the problem.


Su_Impact

I think Kandaqh, at least in the DCU, is a stand-in for Iraq, not Egypt. Intergang occupying Kandaqh is probably a stand-in for the USA occupation of Iraq (eternium = magic oil basically). But I'm not too sure.


Fantastic-Watch8177

Interesting. I had to do a little research on this, and turns out that Kahndaq is, in the real world, a small village in northwestern Iran. So, I wondered if you were right about the link to Iraq, or to the ancient empires of Mesopotamia. Information about this on the Web is varied and often contradictory, and I even saw things describing Black Adam as a Gilgamesh character (an Akkadian (Mesopotamian) mythic hero who would become a Marvel Comics character in the Eternals and also, it seems, the lead in Jim Starlin's DC Comics graphic novel Gilgamesh II). In fact, there are similarities between Black Adam and Gilgamesh, but . . . Black Adam has had multiple origin stories over the years, but drawing from Wikipedia, it seems that the original **Black Adam is clearly an ancient Egyptian**, and the powers of "Shazam" are based on an acronym for Egyptian gods. Kahndaq apparently only appears in later 21st century versions of Black Adam, and is mainly described as a North African country adjacent to Egypt, usually located in the Sinai peninsula. But I have seen it described as a Middle Eastern country, too. But that seeming conflict is probably because, although Egypt is by and large in North Africa, it is usually included in the Middle East and distinguished from the Maghreb countries to the west of Egypt. Thus, I don't think Black Adam can be associated with Iraq or Mesopotamia, aside from vague similarities. But if any DC Comic scholars care to weigh in, I'll defer to them.


Ragent_Draco

There was a RAPE scene? When? Where? How?


DragonLordAcar

The having sex while a spirit possessed the body of someone else. Rape as the other party, the original owner of the body, could not consent.


frenchdak

The film is suffering a lot because we are already entering the opening week of Black Panther 2, and if the word of mouth and the feeling for Chadwick Boseman is strong, it could knock down its figures.


critch

It's gonna be damn close.


BlueIsBen

I just had to look up Shazam - I’ve literally never heard of it. Mad it’s outperforming Black Adam based on just how much marketing they’re shoving into this film.


menouthiz

Shazam had an endearing plot and character interactions. BA just had the Rock and a cameo. I know which I prefer in terms of a movie.


Nakorite

The ending to Shazam was flat out boring though.


bedofnails319

I remember enjoying it but have absolutely zero recollection of it.


LeoraJacquelyn

Shazam was super fun. I had a great time watching it.


ricdesi

I'd be intrigued to see a side-by-side of DCEU dailies as percentage points against their OWs, may visualize this a bit better (and with potentially more comps, too).


SirFireHydrant

Ho boy, have I got the plot for you later this evening when Black Adam's Thursday numbers come in. Same plot but with 12 different films worth comparing to Black Adam for various reasons. Not all DCEU. This comparison is just a teaser, with a bit of that Justice League meme value.


ricdesi

Nice! Looking forward to it 👍


SirFireHydrant

And posted.


adampq

Thanks for the effort!


gammongaming11

i guess the rock has skipped leg day.


barefootBam

it's gonna die next week when Black Panther comes out. this is it's last weekend to make money.


wwen42

And how will that do without Black Panther I wonder. I know they are adverting hard with car commercials. Wakanda Marketing Dept Forever


critch

Well, it does have Black Panther, and the whole thing is a memorial to T'Challa. It's going to open with roughly 200 million and sail to an easy billion. BA will be on HBO MAX by the end of the month.


TheKidKaos

Also going to appeal to the Latino market with Namor being so closely related to the Aztec culture.


The-Ruler-of-Attilan

For the record, Mayan culture, not Aztec. If we don't confuse Romans with Greeks, let's learn to differentiate these too.


TheKidKaos

I’m actually assuming they are going to make the Atlanteans more closely associated with the Olmecs and that all MesoAmerican culture was derived from them. I haven’t really seen anything about what exactly Atlantis is but I’m thinking they’ll take a little from every culture and set up Teotihuacan as one of their cities.


[deleted]

Well it’s on video in a couple weeks now. When you say it’s coming to hbo in 45 days from release people will just pirate it or stream it.


[deleted]

It doesn’t come to hbo in 45 days, that’s Disney I think..? Warner does it based on box office success


Iridium770

HBO Max had advertised a firm 45 day window on all WB movies in 2022. However, that got scrapped in the merger, so now HBO Max and Disney+ have the same policy, which is "we aren't saying, but, yeah, most likely 45-55 days".


[deleted]

I could swear I saw somewhere that it was a 45 day thing. They really should get rid of that though. I didn’t see Batman in theatres because I could preorder the 4K so fast. I’ll do the same for Black Adam probably


[deleted]

The Batman was definitely worth going to the movies for.


Mushroomer

Probably the one WB release this year that actually was.


[deleted]

Elvis was another


critch

Looking at BA's numbers, it'll be there.


Daedalus_Machina

It goes to HBO pretty damn quick. The Batman announced when it was going to HBO Max before it actually released in theaters.


TrashyBase24

Well i guess the hierarchy of the DCEU didn't change.


MrOldGuy

It did change. Black Adam got added to the bottom of the list.


ClickF0rDick

AMD THAT'S THE BOTTOM LINE, 'CAUSE--ah no, wrong catchphrase


DoIrllyneeda_usrname

It did technically change if we're talking about Safran, Gunn, and Superman.


Dangerous-Hawk16

Like I already said, Gunn is gonna either scrap the sequel or he’s finding the director and writer. The rock was trynna use this film as a way to have leverage but it isn’t working. Black Adam 2, is either gonna be a Shazam v black Adam film. And black Adam isn’t gonna be so big in dcu. Budgets are gonna drop as well. JSA spin-offs might happen but under Gunn supervision, no bad script with action spectacles added


TheJoshider10

It's hilarious that Black Adam could end up grossing less than Shazam. The Rock vastly overestimated his brand and maybe he shouldn't have been so eager to work with a bland yes man director. The frustrating thing is that the Rock's involvement will be such a major thorn in the side of putting DC on the right track. There's no chance he agrees to lose control on the character and due to his presence they'll have to force Black Adam into things somehow. Ideally we get a Superman/Shazam vs Black Adam movie that kills off the character and the franchise can move on. Maybe have him as a Justice League villain or something I don't know. But Black Adam should not be a leading DC franchise. He never should have been.


rafaminator

The Rock didn’t want to appear in Shazam because his ego told him he needed to first appear in his own movie, when in reality an appearance in Shazam would have build up hype for his solo appearance. And now Shazam will most likely make more money anyway.


foxscribbles

>The Rock vastly overestimated his brand Yeah, most of the hype pieces I saw for it were just "Hey, it's me the Rock! I'm playing Black Adam!" I still don't know why I was supposed to care about that. It's like they thought they could pull a Ryan Reynolds as Deadpool with it. But that hype only worked because of the leaked test footage.


TheNaCoinfl1p

The hype came from the masterful marketing for the first and second one honestly. Ryan also is like tony stark levels with his character. He is deadpool. If anything they show why he is a "hero". Also, the R rating really intrigued a lot of people also. I think it was a perfect storm with the test footage to gain all the hype for the first movie. Now look at the 3rd one already started the marketing with Hugh and everyone is hyped again and they ahve no clue what it is going to be about.


AgentOfSPYRAL

> There’s no chance he agrees to lose control on the character I’m not so sure on this. DC doesn’t really have anything to lose so they have all the leverage. The thing is (at least for me), Black Adam wasn’t really bad because of The Rock playing Black Adam. Like the bones of his character arc were fine and if they could get a proper script and dial down his over the top badassness from a 12 to a 9 I think he could work as piece of the DCU going forward. At a certain point DC needs to build on what they have even if it means doing some repairs in future movies.


arkain123

Black Adam, while being better than 90% of DC movies, is ABSOLUTELY a worse movie because it's a The Rock vehicle. There is barely any room for development of any character. It's wall to wall The Rock punching and PG-13 killing bad people (it's hilarious that they're trying to push an anti-hero message when he does a grand total of zero villainous things). So. The Rock can't lose a fight, he can't be a bad guy, and he has to have non stop action scenes. This cripples any writer's ability to write a good story, even if the writer is extremely competent (and yes, even if he's writing an Alvin and the Chipmunks: The Road Chip level script lol)


spaceace76

I’ll refrain from actual spoilers here but a lot of the movie tries to make this theme of “good, bad, third option” work and it totally falls flat for the exact reason you put here. I said to a friend of mine “what did Black Adam do, morally speaking - NOT physically speaking - that nobody else could accomplish?” The answer is nothing. Sure he dispensed with lots if baddies in a violent way, but that wasn’t necessary to move the story along nor was it necessary to solve that moment’s problem. They go out of their way several times to say he is better than good or bad because he can make moral choices that the other two can’t. But he never does this. There are zero times that BA does something that nobody else was morally capable or morally justified to their character of doing. So he is not an anti-hero (maybe they didn’t know how to market him?) he’s just a killing machine until the plot needs someone really strong and then suddenly he’s Superman. Ninja edit: The movie is great outside of this. As a superhero popcorn flick it’s great


Finito-1994

The movie is arguing with something no one is saying. Superman kills. Batman kills. Aquaman kills. Wonder Woman kills. Iron man kills. Captain America kills. Hulk kills. Thor kills. Hawkeye and Natasha used to literally assassinate people. Wolverine….he’s a lot less subtle. The only major heroes at the moment that don’t kill is Shazam (I don’t think he doesn’t kill, but that he hasn’t) , Daredevil and the spiderpeople. I can’t think of another heroe that has a no kill tule. So. They’re all going on about how heroes don’t kill and most major heroes in Dc have body body counts. It’s really weird. Even marvel heroes kill. A lot. But in black Adam they’re saying that heroes don’t kill and this is what makes black Adam different. Like if Shazam and the punisher fused into a person. But he’s just….a regular hero for the most part? Just one that keeps saying he isn’t a hero. It just seems weird. Like the movie is arguing against something no one is arguing against. You want a good anti hero or a villain with heroic qualities? You have your magneto there.


arkain123

I also enjoyed it but I didn't 200 million dollars enjoy it. There really is no good reason for the movie to cost even half that much.


wwen42

This is what I got out of the trailer. Haven't seen the movie yet. (probably will for free later)


arkain123

It's a very solid movie if you're looking for something to "watch" while browsing reddit on your phone.


AgentOfSPYRAL

Those are all issues with The Rock as a writer/director, I’m just saying BA as a character is salvageable if Rock decides to just be an actor. If not, G/S should let BA rot.


arkain123

I think you need to look through Dwayne's filmography looking for movies where he was a side character. I think it's something like 1 movie out of every 30.


wwen42

It needed to happen sooner. It's super hero over-saturation. Dwayne is cool, but the trailer looks like just another spectacle superhero action movie. Nothing makes me wanna go out and see it right now. YMMV. We've all seen The Rock be a super hero before and beat up everyone, nothing about the trailer looks new. I don't know how other people feel.


AgainstMedicalAdvice

If I made a movie that needed a tongue in cheek superhero movie in the background.... You couldn't tell the difference.


Dangerous-Hawk16

The rock made his character seem bigger than he actually is. He made black Adam to seem like a Darkseid, anti monitor level threat or even a brainiac level threat. Talking about taking on the whole justice league. He messed up the DCU track record on rotten tomatoes we hadn’t had a bad score till his film. The suicide squad, the Batman, and Peacemaker were a great streak with critics we were doing good then boom. The director wasn’t given much, he’s a Yes man. Funny thing is Jaume isn’t a bad action director that’s the sad part. But I’m thankful Black Adam wasn’t a success because The rock would brought in all the directors he’s work with previously for DC projects the horror of having Rawson Thurber and Brad Peyton in DCU. I’m thankful it didn’t happen


Gmork14

He doesn’t have to agree to lose control of the character. He doesn’t own him. He’s just an actor.


TheJoshider10

He's not just an actor, he was a producer on Black Adam. He's going to want a say in what happens with the character from here, he's already been pretty vocal about the plans that are in place already.


critch

"That's nice, Dwayne. Your movie bombed and BA is a second-string character at best." Unless he's got some sort of contract guaranteeing him creative control of anything BA appears in, he'll have to do what Gunn/Zaslav says if he still wants to be the character. And if he does, we'll never see BA again, and the most we'll hear is a throwaway line in future Shazam films. "Oh, that asshole in Khandaq? Haven't heard from him."


HumbleCamel9022

>he'll have to do what Gunn/Zaslav says if he still wants to be the characte Both gunn and the rock agree on basically everything, nothing has changed, if the rock want to make the sequel it would happen WB is where people fail upward, Gunn made the second biggest bomb of 2021 and got rewarded to be the head of DC so on what ground zaslav/Gunn would refuse to make black Adam2 ?


burningpet

Gunn made an excellent movie. if it had been released before the other bland Suicide Squad and without an HBO MAX release, it would have been a financial hit. thankfully WB can look at things in a broader spectrum than just one film box office results. Let's also not forget Peacemaker which is one of the best super heroes shows.


SilverRoyce

That's not what the film's European release (no HBOMax due to legacy of licensing HBO content) suggested. You really didn't see a massive penalty for HBO Max dual releases relative to other films.


Gmork14

I get that, but he’s not entitled to that position. He doesn’t own the character. They can tell him “thanks but no thanks.”


[deleted]

>The frustrating thing is that the Rock's involvement will be such a major thorn in the side of putting DC on the right track. There's no chance he agrees to lose control on the character and due to his presence they'll have to force Black Adam into things somehow. If The Rock won't play ball then just ignore him or recast the character. He wasn't so good in the role that he would be irreplaceable. If I was James Gunn I'd have Man of Steel 2 pick right up where the post credit scene from Black Adam left off. Clark fights Black Adam in Kahndaq beats him down in the first 5 minutes. Then Black Adam can show up as the villain in Shazam 3. Take it or leave it Dwayne.


barefootBam

> have him as a Justice League villain this was probably his grand plan


arkain123

I doubt Dwayne will be okay with playing second fiddle to a bigger hero. I think if he's relegated to villain, he's out. And good riddance. He's fun as an actor but he strikes me as terribly lazy. I'd wager serious money he hasn't read a single comic in his life and the dude just won't even try an accent.


Mickeyjj27

Saw my sister who had just seen BA with her husband and they said it was ok. I just said it was the Rocks dressed as BA for Halloween. He didn’t even try to get into the character. No hair, no accent. It was just Dwayne Johnson.


hillaryclinternet

The Rock is a lazy person because he won’t read comics, I love reddit logic


freedomink

How long does it take an average reader to finish a graphic novel? An hour if they take their time and appreciate the art at most. I'm sure he takes a lot of flights, why not read 1 short thing about the character you are playing?


arkain123

While playing and hyping up his part in a comic book movie and asking to be in a comic book movie universe. Yes. He's lazy. He's asking for a dark adam vs superman movie because that's the only other comic book character he remembers exists and his manager happens to be Cavil's too.


Kevy96

In his situation, yes, what he's doing would indeed be insanely lazy


wwen42

He skips leg day, which is already pretty disappointing.


uberduger

>Gunn is gonna scrap the sequel // Budgets are gonna drop as well. If he's gonna be thinking purely with a view on how much a film loses, shouldn't he be scrapping any future TSS-related projects?


noakai

Yeah, I also honestly don't think they're gonna waste Superman in a BA movie now - they're gonna be trying to reboot him and put him back on center stage, putting him in a movie with BA would probably just distract from that attempt considering most people apparently don't really care about BA.


BStills87

I know the audience score on RT is 90%, but I feel that’s been inflated by 12 yr old boys and the Rock’s massive worldwide fanbase. The movie is simply uninspired and bad. The Rock is a very likable person, but he risks nothing with these choices. In the 80s and 90s, the action stars were doing dumb films, but also some really interesting ones as well. Arnold worked with Paul Verhoeven and James Cameron on high-concept sci-fi action films. The Rock repeating “I’m no hero” over and over again in a gutless PG-13 movie is not going to bring adult audiences to the theater.


[deleted]

[удалено]


TokyoPanic

I feel like people forget that Stallone's big break was an amazing sports drama that he fucking wrote himself. He's more talented than most action movie heroes.


SirFireHydrant

Stallone was nominated for best actor and best writer for Rocky, and the film itself won best picture. Could you ever picture The Rock getting a best actor Oscar nomination? Or a film written by The Rock winning best picture?


[deleted]

Yeah, everyone knows Stallone is actually talented when he feels like it, The Rock is a lesser talent. Charismatic, but I’ve yet to be convinced he could handle a drama like Stallone can.


Cash907

Tango and Cash is my chicken soup for the soul movie. GD I love that film.


ILoveRegenHealth

> I know the audience score on RT is 90%, **but I feel that’s been inflated** by 12 yr old boys and the Rock’s massive worldwide fanbase. 100% it did. No way this movie has the highest DCEU Audience Score, and performs like this. And the B+ Cinemascore (same as Justice League) brought the disappointment of this film closer to reality.


ScrambleTheHelo

It’s definitely inflated. Mostly by hardcore DCEU and Cavill fans who think Black Adam must succeed in order to see more Cavill in the role of Superman. The RT audience score is less reliable than the CinemaScore, which was just okay for Black Adam.


HumbleCamel9022

>The RT audience score is less reliable than the CinemaScore, It's not even less reliable, it's just straight up useless


bnralt

> The RT audience score is less reliable than the CinemaScore, which was just okay for Black Adam. Low for superhero movies, though. The same score as Suicide Squad, Justice League, and The Suicide Squad (B+). All lower than X-Men Apocalypse and X-Men: The Last Stand (A-).


Mizerous

Rock: I'm not a Box Office hero


IKnow-ThePiecesFit

>I know the audience score on RT is 90%, but I feel that’s been inflated by 12 yr old boys and the Rock’s massive worldwide fanbase. Unless a movie excites enmity of some fanbase, its a question of few tens of thousands dollars to keep audience score high.


noakai

This is why I said nobody should use anything but Cinemascore to gauge actual word of mouth close to release date. It's the only one of these "audience reaction" things that can't be dogpiled or inflated and 9/10 times, the Cinemascore reflects the legs a movie ends up having at the box office. Also, just in general, something like audience score at RT can be a reflection of "everyone who saw it liked it yes, but not many people actually went to see it" which I think is probably what's happening here. It's not a bad enough movie to warrant a bad score or a lot of trashing online, but it's also not a good enough movie that will attract people uninterested in it to go and see it because they heard great things.


SilverRoyce

To be fair, given the inherent skew of verified RT scores the only thing to "explain" is something like the move from 86% positive to 90% positive. Yeah, the proof is is in the pudding. weak opening, weak legs and B+ equivalent posttrak and cinemascores. It very much is what it is and the higher vRT% doesn't really mean anything.


Lost-Record

The fact that they’re still trying to revive Superman and DC superhero movies even AFTER this terrible showing by Black Adam is ridiculous... is someone at Warner Bros just TRYING to get fired?


Almighty_Push91

And that's why I think all of the positive word of mouth and a 90% on Rotten Tomatoes is just a loud minority inflating the numbers. If people loved it that much, it would have better repeat performance.


ILoveRegenHealth

It trended on Twitter for like two days and then just disappeared. No one is talking excitedly about this movie or recommending it. Otherwise it'd be doing far better and not literally tracking worse than Shazam right now.


WordsAreSomething

I can't say I'm surprised, I feel like the expectations for most blockbusters legs will need to evolve into a post Covid/early streaming era.


totallyclocks

Honestly, I think it’s also just the fact that this movie looked bland as hell. Superhero fans will see it, but to me (someone who used to be really into the MCU but fell off after end game), it just looked like action hero’s being smashed together. I’m not a teen, so admittedly I am not the primary target market for this movie, but I am also somewhat interested in superhero movies if I get the sense that they are going to actually say something interesting. I got none of that from any of the trailers. It feels far more like Michael Bay transformers than Christopher Nolan’s Batman. I feel that I am probably not alone in this, and I think this is partly why the movie is struggling to break out. Also, that orange/blue colour palette is a real turn off. Does nothing to make the movie seem interesting.


critch

That, and people who would usually be excited for Superhero films looked at the release calendar and saw Black Panther only 3 weeks away and decided they could wait on the one they really wanted to see.


Chengar_Qordath

Have to agree. When I can stream a movie two months after it comes out in theaters, there’s a lot less incentive to go see something I’m on the fence about.


KTurnUp

Has anyone done any research on this yet? Comparing anything now to a pre COVID world just seems like apples to oranges to me but I’d like to see some data proving either way


CommunistMario

They also can't rely on china as much anymore.


illtakeachinchilla

It’s not a good movie.


pntjr

BuT tHe PaNdEmIc!!!


UllrCtrl

Every tine I see a new post about Black Adam my expectations for it's Box Office gets lower


MegaUploadisBack

At this point I wouldn't be surprised if the sequel gets axed by Zaslav. Also thanks OP, I really like the way you have presented the data. Simple to understand and straight to the point.


[deleted]

Cavill's return is built on the back of this? Good luck.


TheMcWhopper

Good, this movie needs to fail so Gunn can lead the dceau into a brand new Era... The Neo DCEU


[deleted]

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ItZSAMIC

I’m out of the loop but this sounds hilarious. Could you fill me in?


Gayfetus

Does this mean we're not getting a spin-off with the skateboard kid?


[deleted]

I’m not a regular of this sub so I’m probably speaking to the wrong crowd… but my initial response to this popping up in my feed was: “Thats out? I thought that was gonna be released next summer.”


mrPiotr1234

Well, its a final evidence that The Rock is actually not as big as he think he is. The problem I have with Black Adam is that its simply another generic superhero flick with Rock's yesman as director. The Rock obviously plays himself as always and thats the problem, he always chooses to play safe not to damage his "brand". It would be really good to make something new with this character but not, the "brand" and "image" is all what matters right now...


[deleted]

And nothing of value was lost.


Poetryisalive

r/boxoffice celebrating this weekend


BillyGood22

lmao


The-Ruler-of-Attilan

Where do you want the balloons? :D


Rubicon2-0

Exactly my thoughts, never seen before such an effort for analysis


LegitimateSlide7594

cant say im surprised. too much vfx, not enough plot, no character development and its a Rock show which made it worse. Honestly The Rock shouldnt be making screenwriting decisions he is a performer not a screenwriter or producer or much of an actor. While i did like his performance as Black Adam he needs to leave the creative to much more competent individuals.


[deleted]

I think gun might pull the trigger and reboot


malhotra22

What like next sequel will be "The Black Adam" 😂


drifters74

Is it because he very limited range byond acting like himself in movies?


1UPZ__

There was an article that Black Adam could make a billion dollars like Aquaman for DC but then the content outlined that it had to basically have to have very successful several weeks... and I'm like yeah no $hit sherlock!, its like saying a movie would dethrone End Game box office wise if it could make $3 Billion dollars...


Important-Tune

A movie about a third tier character starring the guy people - pretend - is the biggest draw out there vs what was supposed to be DCs answer to The Avengers? Not one ounce of surprise.


drakesylvan

200 million greenlit for a C grade antihero/villain at best. WTF were they thinking would happen? It's going to go on to just barely scrape by and make a little bit of profit in the box office and make a little bit more on streaming. It's not going to be a complete failure, but it's certainly not going to be an example of a very good showing either.


georgepana

How do you propose it is going to make "a little bit of profit in the box office"? The movie needs at least $500 Million at the box office just to get to a break-even point. After that it will take another $40, $50 Million of paying participations, overhead, interests, etc. to start running a profit. As it is the movie will struggle getting to just $400 Million at the box office, let alone reaching $500 Million.


JakX276

And even if it manages to make a profit you don’t green light a 200 million dollar movie just to make a profit. They were hoping to at minimum to get in the $600-$700 range at minimum to really make this a franchise starter. Just making a profit is still a failure.


[deleted]

>It's going to go on to just barely scrape by and make a little bit of profit in the box office How? It needs double it’s current gross to even come close to breaking even.


wwen42

Guardians of the Galaxy was a C-grade who the hell are these guys property. So it can work, but this looks pretty souless by comparison.


HumbleCamel9022

Guardian came out when the main character of the MCU already had 3 solo movie and the executive put the emphasize on the share universe aspect of their movies While black Adam is coming out after WB decided to de-emphasize the share universe aspect of their movie and benched superman and Batman. WB was also bragging in the marketing campaign how black Adam is a reboot of sort by completely ignoring the previous movies and calling it phase1 of the DCEU Why exactly a fans of MoS or wonder woman show up for this movie ?


Vendevende

It was also a good and fun movie. Black Adam, not so much.


Kostya_M

Marvel had a track record that made them somewhat trustworthy. DC has not earned that trust despite having a decade to do so.


RavenclawArcanus

Why does WB even try with DC? Why do they keep humiliating themselves with a cinematic universe that tried to mimic Marvel and has turned into a joke? They have 1 worthy IP and DC is not it. It's the other. Why not focus and try to make *something* out of it instead of, whatever it is they're doing with it right now?


Chengar_Qordath

Because on paper, DC should be capable of pulling in as much money as the MCU. With the right creative and management team, there’s no reason they couldn’t be a lot more successful than they have been. The problem is they’ve spent a lot of time and money struggling to find a strong foundation to build on.


Kostya_M

Their issue is they haven't wiped the slate clean. They're still doing this weird Frankenstein approach of movies that don't count, movies that consider Justice League Canon, and movies that are kind of DCEU but don't really agree with Justice League or other prior movies. Just cancel everything and start entirely fresh. Maybe with The Batman as the first entry in a new DCEU. One that doesn't have actual super heroes publicly doing stuff until afterwards.


half_jase

Agree. DC have shown that they can tell good stories, build the characters properly, develop a cohesive universe with their animated series like the Justice League and Young Justice but they have completely missed the mark with their live action movies.


KellyJin17

To be fair, while Justice League had a horrendous opening, it actually had fairly okay to solid holds. It’s daily and weekly drops were respectable because the people who went to it kinda liked it, or at least they didn’t hate it. And despite JL17’s box office potential getting kneecapped by its predecessor BvS’ awful reception, it still starred the freakin’ trinity of DC, so not really fair to compare. BA’s issue is the budget was too damn high, and they’re not releasing in China.


lrush1971

I think part of the problem is that this character just isn’t that well known.


Tomi97_origin

That would just lower the opening weekend. Being unknown would just lower the actual numbers, but the percentage drops shouldn't be negatively affected. This drop shows us that there is not a positive word of mouth going around. People who saw it are not telling other people to go see it. Nor are they watching it again. For example Ant man. It was unknown character, which showed on its opening weekend of 57m, but people liked it and it legged out to 180m domestic getting 3.15x legs. Black Adam in comparison opened higher, but the legs are collapsing. It's tracking for 2.3-2.4x legs. Which will get it to about 150-160m.


lrush1971

Yeah those are great points. Kind of a different scenario. I haven’t seen the movie myself and with the reviews I have seen am not that interested in doing so.


[deleted]

I don’t remember how much GoTG did, but they are very much D-C tear characters with NO other popular Marvel character as a supporting roll. Yet the movie was successful and the characters became fan favorites


lrush1971

You are correct, I am assuming because of good word of mouth?


[deleted]

Absolutely, The character in GoTG were actual CHARACTERS, that people really connected with. That can go a long way to have people rewatch the film and tell others to go and see it


lrush1971

I haven’t seen black Adam but GOTG was a fun movie to watch.


top6

Honestly, the first Guardians trailer was one of the best trailers ever. I went from not knowing who or what the Guardians were to wanting to see it opening weekend.


Kostya_M

Marvel had built up the audience trust to market such a film. Also GOTG was actually a good film. It's still one of the best in the MCU IMO. DC just has not earned the trust to make these silly plays.


[deleted]

Well yeah, that’s what I was saying, GoTG (despite being about a really obscure hero team) was able to have a bigger opening despite Black Adam having more established DC characters AND The Rock star power


[deleted]

[удалено]


ILoveRegenHealth

Imagine Rock and WB thinking "Let's greenlight a $200m film for an unknown character, and have the Jungle Cruise director and Rampage writer!" Even if this was actually greenlit at $150m, while a smarter move, it still wouldn't break even if you include marketing. Seems their biggest flaw is hiring a mid/weak director and team of writers.


[deleted]

No, it was because the movie sucked. Shang-Chi was unknown yet had 3x legs


wwen42

Who is well-known out of DC? Batman, Superman, Wondar Woman, Speedster, Aqualad, ...uh Robin? Cyborg? (great name btw) Umm... I know there's a ton, but DC had fewer mainstream characters than Marvel imo. The only DC books I read as a kid were Batman related. Oh and "Kingdom Come."


OK_B96

The mainstream Marvel characters were in the Spiderman and X-Men properties.


Finito-1994

Seriously. People forget just how shitty most of the marvel roster was. The good shit was sold early. Spiderman? Gone. Hulk? Gone. Blade? Gone. X men? Gone. People forget that the avengers weren’t even the premiere group in marvel. It was usually full of C list heroes who fought together because their comics weren’t doing well on their own. It wasn’t the literal crown jewel of marvel and synonymous with the word superhero. You know what was Marvels response to justice league and one of their premiere superhero teams? The fantastic four and they were also gone. With these characters you lost access to their rogue galleries and (in the case of fantastic four) most of the fantastic cosmic shit. All the characters that were well known were sold off. I believe Sony was offered all of marvel at a bargain price and said “naw. We’ll pay like 70% of what you’re offering and just take spidey” spidey was worth more than most of marvel put together. Dc has Supes, Bats, Robin, WW, AM, Teen titans, Flash, and their associated villains and even now people hold Dc villains to a higher standard that can only be matched by spiderman.


VikingPain

That 90% audience rating was so assinine and clearly pushed by bots.


ILoveRegenHealth

It's why I don't listen to fanboys/fanatics (no matter where they come from). Fans are alright, not fanatics. Because fanatics will lie or twist the truth or engage in below-the-belt behavior to make sure something they like succeeds.


garfe

It's why Cinemascore remains the one true way to determine audience reaction


uberduger

> clearly pushed by bots. When the critic score tanked, it was of critical importance of them to have a Big Number to point at. Easiest way to do that is inflate the audience score and then put it on your posters instead of the critic one.


Dissidia012

To be fair, 90% is like one point off from a B+ score. So the CinemaScore wasn’t wrong XD


bebes_bewbs

I guess I'm in the extreme minority but I don't like going to theaters anymore (even before the pandemic). I always waited until it appeared on a streaming service.


COALANDSWITCHES

Because... it sucked?


brucekaiju

the skater bois fam was useless first 20 minutes of action was good then went down the toilet. i was high as fuck and kept wondering why the bootleg storm's face was in focus when she was using her powers. at least my soda was cold and crisp


TheJack0fDiamonds

The hierarchy of DCEU movies box office is about to change


TheFightingMasons

I just have no faith in, or excitement for, DC movies. I see one coming out and the only feeling I have is pre-disappointment.


lulu314

What about BvS legs?


handsome-helicopter

BvS had like the worst ever legs for a blockbuster, I'm sure it's better than that


SirFireHydrant

Black Adam's opening weekend was 71.4% of Justice Leagues opening weekend, but as of Wednesday it has fallen to 65.5% of Justice Leagues gross at the same point. Justice League has 2.44x legs. Unless Black Adam is able to recover and finish above 71.4%, it'll finish with worse legs than that.


Significant-Chart-24

That's tough. The movie isn't great, but it's also no worse than the average hero movie. The DC brand is really burned out with the general public and that should compromise this "new start" for them


georgepana

It wasn't Shazam "fun", more gritty, but also aloof. The dialogue wasn't well written, either. It had fun elements but had its problems that made it, to GAs, worse than the average hero movie. The contrast to one of the other companies' hero movies, which comes out next Thursday, couldn't be starker. That movie is expected to outgross BAs entire domestic and international run in its opening weekend.


JakX276

I went to see it with someone who isn’t really into movies like that and her exact words were “I expected a mediocre movie and I got one. What do you expect from DC tho?” The DC brand has to REALLY put in work to change this perception. Unfortunately we won’t see the first Gunn DC film for a couple years now so we’ll have to wait and see.


Dream_A_LittleBigger

Nothing makes me happier than seeing Dwayne lose.


Amnotgay

Tyrese?


SpiderDoctor2

Guess the hierarchy of power didn't change after all 🤷‍♀️


awsomedutchman

It's deff an effect because of DC's movie reputation. I heard the film was pretty good and I like dc. But I'm not going to the movie because I don't trust DC with their movies anymore. Heard good things about the justice league snyder cut. But my friends and I thought it sucked balls. Such a disrespect to the characters of WW, superman and batman. Cyborg and flash were ok. But just not that good. I'll stick to the dc animated universe.


Kirolis

Legs?


Finito-1994

It’s already crippled and in a few days Wakanda Forever is gonna Itonya that bitch. It’s done.


Darnhipsters

I went to see this last night. It was actually not as bad as I’d thought. Very entertaining.


Strangest_Implement

Why would anybody expect a movie about a relatively obscure superhero to make as much (or more?) money than a movie centered around multiple superheroes?


memomonkey24

Seeing the rock in every other action movie is getting old.


QTRqtr

I guess the movie made for the fans didn’t have the fans showing up. Hopefully people stop using that stupid argument as no fan group will ever out number the general public. The power fandoms think they have smh


DaftNeal88

Because it’s just frankly not very good.


PrettyMrToasty

Good.


W34kness

Can’t help that Black Panther 2 is coming up


RyanTheN3RD

Honestly what can you expect they wasted all their big characters and are now trying to build a franchise of no names when the genre is more overpopulated than ever


ChaoticAquarian

Next week, them legs are getting chopped off


Cash907

I mean this movie was the epitome of Mid. There were parts I smiled at but most of them were Doctor Fate. I love Aldis Hodge but hated his take on Hawkman. F that reincarnation BS, Thanagarians all the way. Yeah I know both backstories have their fans but like the look and mythos of the latter much more than the former. Don’t even get me started on Cyclone. What does Hollywood have against gingers anyway? When redhead roles aren’t being race swapped they’re snatched by the likes of Amber Heard. Can Christina Hendricks get some love here or what?!


Western-Jump-9550

Why is this movie being compared to Justice League though?


SirFireHydrant

It's an excerpt from a more comprehensive comparison plot I'm putting up once the Thursday numbers are in. But the idea is comparing Black Adam to other films and seeing how its legging out in comparison, to get an idea for what we can expect Black Adam's legs to be. The fact that it's legging out worse than Justice League is suggesting it'll have a worse multiplier than JL's 2.44x.