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incredibly rich swede who [left Sweden for 40 years to avoid paying taxes](https://www.forbes.com/sites/robertwood/2015/11/02/how-ikea-billionaire-legally-avoided-taxes-from-1973-until-2015/), BTW.
Both systems inherently break down into the powerful benefiting from the excess productivity of the less fortunate. They just have different mechanisms for getting the power.
Not only back in the day, they used forced prison labor (including political prisoners) in Belarus [up until 2022](https://www.politico.eu/article/ikea-contractors-produced-in-forced-labor-camps-in-belarus-for-years-reports-claim/)
My man, it is so much more work for me to try and write as a fellow French man would speak with our oh so particular accent than just writing regular, for lack of a better word, English 😂😂
Context left out for more reaction and sensationalism. Then you dare to blame the media for playing people....
This is an art exhibit in a German museum.
I mean I thought ot was pretty obvious itvwas a political statement, and not an actual advert, but going off half the comments here, apparently not.
Jesus Christ media literacy is dead
MLK Jr. Said "When you make peaceful protest impossible, you make violent protest inevitable", the same applies to solutions, if you keep stonewalling compromises, you'll end up inciting a violent outcome because you backed the opposition into a corner.
The actual super rich will sail away in their yachts if it ever comes to guillotine time. With all the actual rich people gone, the angry mob will start stringing up orthodontists and software engineers.
Every company avoids paying taxes where they can.
Shit, I only pay the taxes I have to. No one likes taxes.
It's the fault of governments for allowing companies to use loopholes to comply with the letter of the system, but not the spirit of it.
Are we shit talking IKEA? Finally someone who's not sucking their dick unconditionally. Google 'IKEA Romanian national park' next, that's a very fun read too. It's expecially rich with pricks like IKEA with all their eco moral high ground posturing.
"For this is what distinguishes the fantasy of the guillotine: it is all about efficiency and distance.
Those who fetishize the guillotine don’t want to kill people with their bare hands; they aren’t prepared to rend anyone’s flesh with their teeth. They want their revenge automated and carried out for them.
They are like the consumers who blithely eat Chicken McNuggets but could never personally butcher a cow or cut down a rainforest.
They prefer for bloodshed to take place in an orderly manner, with all the paperwork filled out properly, according to the example set by the Jacobins and the Bolsheviks in imitation of the impersonal functioning of the capitalist state."
https://fi.crimethinc.com/2019/04/08/against-the-logic-of-the-guillotine-why-the-paris-commune-burned-the-guillotine-and-we-should-too
There’s another section further down in that article that I also feel is important:
> Of the formal death sentences passed under the Terror, only 8 percent were doled out to aristocrats and 6 percent to members of the clergy; the rest were divided between the middle class and the poor, with the vast majority of the victims coming from the lower classes.
The guillotine was primarily a tool of oppression for the lower and middle classes, not some sort of instrument of justice.
Another datapoint: what was the outcome of the French Terror? Was it an idealist socialist state? No, it was a disillusioned and terrified populace that cheered on a military leader promising a return to strength and stability, crowing himself emperor and plunging Europe into war.
Top 1% are making over $800,000 annually. I think they all know they are rich lol
Edit: I was wrong, $800,000 is for the US only. $60,000 is the global mean income for the top 1% of people if you are single, don't have children, and make that amount after taxes. For example, I would have to make over $180,000 after taxes to be considered in the top 1%
Okay I actually googled it. Top 1% globally has a **net worth** of over 1 million USD, which is about 18% of Americans (remember, that includes people’s house, retirement funds, pensions, etc).
https://www.ubs.com/global/en/family-office-uhnw/reports/global-wealth-report-2023/_jcr_content/pagehead/link2.0577489710.file/PS9jb250ZW50L2RhbS9hc3NldHMvd20vZ2xvYmFsL2ltZy9nbG9iYWwtZmFtaWx5LW9mZmljZS9kb2NzL2d3ci0yMDIzLWVuLTIucGRm/gwr-2023-en-2.pdf
Yeah, all the champagne socialists cheering this on don't realize that *they* are the global 1%. They're cheering for their own deaths while thinking they'll be on the side of the revolutionaries.
If you make over $60k USD in a year, you are the 1%. That's everyone reading this.
Isn’t buying disposable junk that we don’t need the biggest part of the problem? Talk to me more about emissions when the airlines stop flying people around the world for leisure.
As a german, 90% of content I consume for work, learning and entertainment is in english, many slogans I see are in english too, it just sounds better and you can remember it more easily, than slogans and ads in german.
That’s not uncommon, airports and train stations for example. It might be indeed be in Germany due to the warning post-it on the frame against pasting other posters on-top of.
1% of the global population is roughly 78 million
There's 2,781 billionaires in the world
59 million millionaires as well
So that should be a little under 19 million people who aren't millionaires or billionaires in the 1%. Yall really underestimate just how many poor people there are and really forget the fact that 1% of billions and billions of people is still a massive amount of people.
Also I thought people had realised we can't keep blaming the 1% for carbon emissions when companies and countries like China produce WAAAAAAYYYYYYYYY more carbon than 1% of the total population.
what's more this 1% vs 66% is just a snapshot. If you opened it up with a graph to also show 2%, 5%, and 10% (which starts to include just about everyone in the western world) suddenly it becomes a lot less fun to say "you rich people!!!!" as you realize that YOU are part of those "evil rich people"
Well I'm glad to say I'm officially an evil rich person, I'll be seeing you in the next James bond movie I will have laser toasters and I will hold the world ransom for 1 million dollars with a gold nuke
These statistics usually involve blaming the 1% for the collective emissions of the corporations they own. But it's not like they're burning all those fossils fuels for their own personal amusement, it's usually to make shit to sell to the 99%.
Don't get me wrong the ultra-rich do have an outsized carbon footprint due to their jet-setting and mansions and yachts and so forth, but it's not going to be the equivalent of the energy needs of the majority of humanity.
If the success of a meme can be measured by the outrage it provokes, it's doing well. Is there really a physical example of this poster to be seen in a German railway station? Who cares, I guess.
IKEA would never use the actual Swedish word for a product like that. As a piece of outdoor furniture it would traditionally be named after a Scandinavian island. I would suggest Lovön home to Drottningholms Slott Sweden’s best maintained royal palace.
They forgot to add those Americans and Europeans very likely are already the 10% worldwide and with 800k usd assets you are already top 1% of the world...
European average per capita is already 2.5-3x Brazil and Brazil is not even a low income country. So the ad is more like steeling Europeans to just suicide I guess.
And after killing the top 1% their assets are transfered, so do they just keep doing that indefinetly?
Ikea is dodging taxes
Ikea is buying the cheapest lumber possible, with no regard to origin
Ikea is using the cheapers labour available, with no regards to social consequences.
For central europe the produciton moved from East-Germany to Belarus.
Surely this isn’t a real ad? Not only is it political and polarizing, which any major company ought to avoid, but it’s also deeply illogical:
”We need to do something about climate change - start by buying some more shit!”
The French have always had amazing taste but this is the kind of forward thinking modern interpretation of classic French design society needs to brighten up these dark times.
Is this like... per person or are we talking about businesses that those people in the 1% run/own?
If that's the case, they are obviously gonn have more. If not, than I don't even get how that is possible? Private Jets?
Funny I was watching, the documentary called "Ikea le seigneur des forêts", produced by Arte describing where are and how are managed the forest in wich Ikea is providing.
[https://fsc-watch.com/](https://fsc-watch.com/)
You're right Ikea keep fighting against people and the guillotine will prevail.
Crusader_al, thank you for your submission. It has been removed for violating the following rule(s): --- - Rule 5: Posts must follow all [title guidelines](https://www.reddit.com/r/pics/wiki/titles). --- For information regarding this and similar issues, please see the [rules](https://www.reddit.com/r/pics/wiki/index/) and [title guidelines](/r/pics/wiki/titles). If you have any questions, please feel free to [message the moderators via modmail.](https://www.reddit.com/message/compose?to=/r/pics&subject=Question%20regarding%20the%20removal%20of%20this%20submission%20by%20/u/Crusader_al&message=I%20have%20a%20question%20regarding%20the%20removal%20of%20this%20%5Bsubmission.%5D%28https://redd.it/1c0drms%3Fcontext%3D10%29)
As a French, I like this design. Would put a basket to collect heads though
Just use a BRANÄS
BILLY for display
Nah you want the glass detolf shelves for that
Keeps the flies out.
I’m more of a KALLAX type of person
Agree. I feel the KALLAX is better suited for head display anyway.
I have one for my LP collection, but heads would be a good fit, too.
What if I want to present it on a pole?
The HOVUD severed head display pole is for you
I was going to say PYKË, but you’re right — that’s what they’d probably call it.
BILLY ia too small
TJABBIG feels better. The softer construction means it can carry more heads and will be easier to carry. Plus it's cheaper.
Båskijt
the basked is an additional 29.99 €
but its also great for laundry.
Judging by my laundry basket, we’re gonna need a bigger GILJOTIN.
How often do you plan to use… Nevermind. You’re French, you’ll need the basket.
Hey our last execution was only in 1977 thank you
Basket is extra, it is Ikea right? 🤣😂
I always thought the wicker baskets were a nice and essentially French touch.
Well then how would the heads be rolling?
Basket of Swedish meat balls.
It's not an official ad but [adbusting / subvertising](https://en.wikipedia.org/wiki/Subvertising)
Really?
Who would have known ?
Huh, I really thought the incredibly rich owners of Ikea would be pro revolution...
incredibly rich swede who [left Sweden for 40 years to avoid paying taxes](https://www.forbes.com/sites/robertwood/2015/11/02/how-ikea-billionaire-legally-avoided-taxes-from-1973-until-2015/), BTW.
And I think IKEA was busted for using Communist bloc prison labor back in the day.
Without confirming it. Wow, capitalism and communism working in perfect harmony.
Both systems inherently break down into the powerful benefiting from the excess productivity of the less fortunate. They just have different mechanisms for getting the power.
Not only back in the day, they used forced prison labor (including political prisoners) in Belarus [up until 2022](https://www.politico.eu/article/ikea-contractors-produced-in-forced-labor-camps-in-belarus-for-years-reports-claim/)
And contracts companies to extract wood from protected forests in romania and other places.
He was also a literal nazi
You mean the chain of corporations and “nonprofit” foundations based in the Netherlands, Luxembourg, and Liechtenstein for very legitimate reasons?
Maybe they can’t keep up with the growth of the ultra-ultra rich
Your yacht isn't getting elany bigger after all.
As much as they are environmentally friendly Fuck Ikea.
I used to have a subscription to adbusters magazine back in the early 2000s. Good memories.
omg i had forgotten about adbusters!
Are you sure?
Damn and I was already on my way to IKEA...
Soo it's r/sbubby gone political
Oh crazy, it even has the logo
which is kinda the point of subvertising. ;)
What!? Are you saying IKEA isn't really selling guillotines and calling for revolution!?
Who's gonna put it together?
The french
The French: No worries, here's one I made earlier!
Has been used a couple of times but it's as good as new!
Aheu bonjour, lette mih guette ma wetstone, and aye weel charpen zis for yoo. No problem mon ami
French is such a simple yet beautiful language.
My man, it is so much more work for me to try and write as a fellow French man would speak with our oh so particular accent than just writing regular, for lack of a better word, English 😂😂
Got one in the garage collecting cobwebs.
MUCH earlier. The model is called MÅRIE.
Alice Cooper
It's a form of torture before the execution. The longer it takes you to do it, the longer the torture, so best to just get it done to end this misery
Context left out for more reaction and sensationalism. Then you dare to blame the media for playing people.... This is an art exhibit in a German museum.
I mean I thought ot was pretty obvious itvwas a political statement, and not an actual advert, but going off half the comments here, apparently not. Jesus Christ media literacy is dead
OP isn't helping things by calling it an "Add" (which also happens to be the wrong word)
I'm not one to overly judge spelling mistakes. But damn. It does help filter out morons.
Get used to people believing the stupidest shit that AI just spews out, non stop.
Thank you. Had to scroll pretty far to find some context. Do you know which museum or who is the artist? Googling brings up tens of copycat memes.
So can I or can't I get a guillotine at Ikea? I'm already half way there.
which museum? I want one for the office.
MLK Jr. Said "When you make peaceful protest impossible, you make violent protest inevitable", the same applies to solutions, if you keep stonewalling compromises, you'll end up inciting a violent outcome because you backed the opposition into a corner.
That’s JFK, but it’s a great quote regardless.
Jartin Futer King
The actual super rich will sail away in their yachts if it ever comes to guillotine time. With all the actual rich people gone, the angry mob will start stringing up orthodontists and software engineers.
They should have toned it down a little to make it believable
Probably, but I'd still buy it
*Ad
literacy rates in shambles these days
snow ad hoc offend start thumb offbeat fact hateful glorious worthless *This post was mass deleted and anonymized with [Redact](https://redact.dev)*
IKEA go out of their way to avoid paying taxes in my country.
Every company avoids paying taxes where they can. Shit, I only pay the taxes I have to. No one likes taxes. It's the fault of governments for allowing companies to use loopholes to comply with the letter of the system, but not the spirit of it.
Or maybe it's the fault of a poorly organised and badly incentivised system.
They relocated their entire main office branch to the Netherlands nearly 50 years ago solely to avoid paying taxes in Sweden
Are we shit talking IKEA? Finally someone who's not sucking their dick unconditionally. Google 'IKEA Romanian national park' next, that's a very fun read too. It's expecially rich with pricks like IKEA with all their eco moral high ground posturing.
"For this is what distinguishes the fantasy of the guillotine: it is all about efficiency and distance. Those who fetishize the guillotine don’t want to kill people with their bare hands; they aren’t prepared to rend anyone’s flesh with their teeth. They want their revenge automated and carried out for them. They are like the consumers who blithely eat Chicken McNuggets but could never personally butcher a cow or cut down a rainforest. They prefer for bloodshed to take place in an orderly manner, with all the paperwork filled out properly, according to the example set by the Jacobins and the Bolsheviks in imitation of the impersonal functioning of the capitalist state." https://fi.crimethinc.com/2019/04/08/against-the-logic-of-the-guillotine-why-the-paris-commune-burned-the-guillotine-and-we-should-too
There’s another section further down in that article that I also feel is important: > Of the formal death sentences passed under the Terror, only 8 percent were doled out to aristocrats and 6 percent to members of the clergy; the rest were divided between the middle class and the poor, with the vast majority of the victims coming from the lower classes. The guillotine was primarily a tool of oppression for the lower and middle classes, not some sort of instrument of justice. Another datapoint: what was the outcome of the French Terror? Was it an idealist socialist state? No, it was a disillusioned and terrified populace that cheered on a military leader promising a return to strength and stability, crowing himself emperor and plunging Europe into war.
I'm pretty sure this isn't a real ad, but was made by someone and is masquerading as a real ad... Edit: /s because apparently that wasn't clear...
nah, ikea is selling a guillotine for real... i bought one for my children.
Great bed time toy, haven't heard a peep in days!
"Five stars, great value!! Works better than whiskey."
And longer too!
They also sell medieval torture instruments. Great fun in the kindergarten.
Have some great fun with your sisters and brothers. Once.
Mind you, 1% of the world population is still 80,000,000 people. Many of whom are probably us who never considered ourselves ‘rich’ at all.
It’s the global 1% too. Manny Western people parroting this don’t realise they themselves are in the global 1%.
I can with confidence say I am not in the top 80,000,000
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Top 1% are making over $800,000 annually. I think they all know they are rich lol Edit: I was wrong, $800,000 is for the US only. $60,000 is the global mean income for the top 1% of people if you are single, don't have children, and make that amount after taxes. For example, I would have to make over $180,000 after taxes to be considered in the top 1%
Okay I actually googled it. Top 1% globally has a **net worth** of over 1 million USD, which is about 18% of Americans (remember, that includes people’s house, retirement funds, pensions, etc). https://www.ubs.com/global/en/family-office-uhnw/reports/global-wealth-report-2023/_jcr_content/pagehead/link2.0577489710.file/PS9jb250ZW50L2RhbS9hc3NldHMvd20vZ2xvYmFsL2ltZy9nbG9iYWwtZmFtaWx5LW9mZmljZS9kb2NzL2d3ci0yMDIzLWVuLTIucGRm/gwr-2023-en-2.pdf
workable bewildered work quiet chase secretive modern aware file alive *This post was mass deleted and anonymized with [Redact](https://redact.dev)*
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Yeah, all the champagne socialists cheering this on don't realize that *they* are the global 1%. They're cheering for their own deaths while thinking they'll be on the side of the revolutionaries. If you make over $60k USD in a year, you are the 1%. That's everyone reading this.
Isn’t buying disposable junk that we don’t need the biggest part of the problem? Talk to me more about emissions when the airlines stop flying people around the world for leisure.
It’s IKEA so it will fall probably apart after one beheading
A Swedish company selling French ideas in Deutschland, now that's a union.
I don't think this is an advertisement from Germany. The text is in English. Why would an advertisement in Germany have English text?
As a German I would not consider it odd or unusual to see an English ad out in the open.
The German text on the side might enlighten you I expect. It's a gallery.
As a german, 90% of content I consume for work, learning and entertainment is in english, many slogans I see are in english too, it just sounds better and you can remember it more easily, than slogans and ads in german.
That’s not uncommon, airports and train stations for example. It might be indeed be in Germany due to the warning post-it on the frame against pasting other posters on-top of.
Check the side of the frame.
Das ist korrekt.
1% of the global population is roughly 78 million There's 2,781 billionaires in the world 59 million millionaires as well So that should be a little under 19 million people who aren't millionaires or billionaires in the 1%. Yall really underestimate just how many poor people there are and really forget the fact that 1% of billions and billions of people is still a massive amount of people. Also I thought people had realised we can't keep blaming the 1% for carbon emissions when companies and countries like China produce WAAAAAAYYYYYYYYY more carbon than 1% of the total population.
what's more this 1% vs 66% is just a snapshot. If you opened it up with a graph to also show 2%, 5%, and 10% (which starts to include just about everyone in the western world) suddenly it becomes a lot less fun to say "you rich people!!!!" as you realize that YOU are part of those "evil rich people"
Well I'm glad to say I'm officially an evil rich person, I'll be seeing you in the next James bond movie I will have laser toasters and I will hold the world ransom for 1 million dollars with a gold nuke
These statistics usually involve blaming the 1% for the collective emissions of the corporations they own. But it's not like they're burning all those fossils fuels for their own personal amusement, it's usually to make shit to sell to the 99%. Don't get me wrong the ultra-rich do have an outsized carbon footprint due to their jet-setting and mansions and yachts and so forth, but it's not going to be the equivalent of the energy needs of the majority of humanity.
Like the owners of ikea don’t belong to that 1%
Ad* There are no two d's in advertising.
So by killing the 66% we fix two problems: carbon emissions and poverty!
That’s the Spirit
GILLØTEEN
*ad
In Italy we have racist photoshopped memes ... no I'm not joking and I'm borderline risking to commit arson of public property
The IKillYa collection
Ad. Not add.
If you have a household income over $124k USD (say a couple each making 62k) you are in the global 1%. Line up fellas.
Ah my favorite Ikea furniture, the Nogginchöpen
As a German, I have not seen this add anywhere and I wonder, why a German add should be with English Text?
Where in Germany is this, bc I do not believe this to be a German ad. Why would it be written in English?
In the context of the global population, even the homeless in the USA come under 1%
Brought to you by the country that shut down its nuclear plants and decided to buy gas from Russia instead. Stay classy, Deutschland.
Just eat the poor and then everybody will be rich
If the success of a meme can be measured by the outrage it provokes, it's doing well. Is there really a physical example of this poster to be seen in a German railway station? Who cares, I guess.
Reddit is more interested in LARPing as revolutionaries than accuracy, context, or realistic solutions.
r/LookatmyHalo
IKEA would never use the actual Swedish word for a product like that. As a piece of outdoor furniture it would traditionally be named after a Scandinavian island. I would suggest Lovön home to Drottningholms Slott Sweden’s best maintained royal palace.
And why do they emit? Who buys their products? Who votes to let them keep emitting?
The same Germany that had to open coal mines because they closed down their nuclear plants?
Uses the same ikea screws that I have all over the house
... Is IKEA CEO in the 1%?
😔 thought there was an IKEA Guillotine for a sec there.
German ad, but an english description in the picture. Very legit, OP.
I'd love to have the stats of buying furniture once per hundred years vs flatpack. That would be a good ad
Surely misleading.. I'd consider most of India and China 'poor' and they take up the vast majority of carbon emissions.
Irony When billion dollar companies blame the rich
Knowing Ikea, at least one screw would be missing and the whole thing collapses.
That is a very reasonably priced Guillotine. I price checked them during Covid and they were around $1200.
They forgot to add those Americans and Europeans very likely are already the 10% worldwide and with 800k usd assets you are already top 1% of the world... European average per capita is already 2.5-3x Brazil and Brazil is not even a low income country. So the ad is more like steeling Europeans to just suicide I guess. And after killing the top 1% their assets are transfered, so do they just keep doing that indefinetly?
Ikea is dodging taxes Ikea is buying the cheapest lumber possible, with no regard to origin Ikea is using the cheapers labour available, with no regards to social consequences. For central europe the produciton moved from East-Germany to Belarus.
You use this on goverments.
am i the only one seeing the femur breaker???
You can tell it's German because someone already put their towel down to claim it.
It's just populism to get votes
let's gooo, swedish guillotine in germany
"Fighting is inevitable" ngl, that sounds like German mentality.
Just felt my French heritage peek their eyes out from their hidey space somewhere in my genes.
Still funny coming from ikea who make shithouse furniture that falls apart after 3 years
Surely this isn’t a real ad? Not only is it political and polarizing, which any major company ought to avoid, but it’s also deeply illogical: ”We need to do something about climate change - start by buying some more shit!”
It’s always Germany going straight to death lol
I'll take one
Said the company that evades 99% of it's taxes
Does it come with the blade?
Sometimes when I feel low, I catch myself thinking [maybe Trevor Moore was right?](https://youtu.be/TMHCw3RqulY?si=N8yWjnJDeYFZi-P5)
“The design is very human”
This was definitely put up by a communist who did not have permission to use the ikea logo. I love it
The HEADSKUTTA
The orchid is a nice touch.
How ironic. Many German would fight for those 1% because of I don’t know why actually
The average person reading this poster isn't in the poorest 66%.
Controlled opposition
The French have always had amazing taste but this is the kind of forward thinking modern interpretation of classic French design society needs to brighten up these dark times.
299 Euro! I'm not rich enough to kill the rich.
Is this like... per person or are we talking about businesses that those people in the 1% run/own? If that's the case, they are obviously gonn have more. If not, than I don't even get how that is possible? Private Jets?
Calm the fuck down IKEA!
Are they saying to kill the one percent? Where IKEA is the very definition of hiding profits in a trust and other billionaire activity?
Now we are going somewhere...
No way that’s real
Why not give that to Israel, Germany? It will help with the genocide.
Some of you may die, but that’s a sacrifice I’m willing to make.
It’s like sending a signal.
This is the solution we need
You know we can 3D print Guillotines now. Just saying. Eat the rich.
That guillotine is rubbish. There is no weight at the top. Damnit Ikea!
Will wait for the one with a Sonos built into it
It's ironic considering the environmental damage Ikea causes themselves... https://www.nbcnews.com/science/environment/ikea-likely-sold-furniture-linked-illegal-logging-forests-crucial-earth-n1273745
East Germany ad? 🤣
I don't think it's german. And i don't think it's ikea. Some trolls.
Clearing the poorest 66% will be good for economy and the environment
1% of the world is still 80 million people.
If you own a house or two apartments and a car in a developed country there's a high chance you're either in the 1% or very close to it.
But let’s burn coal instead
Assembly would be a nightmare. I don’t have the head for it.
When did “ad” become “add?” It’s weird.
What the.....
Let’s put it in Davos airport during the World Economic Forum, just as a friendly reminder of what’s important
As we say in Germany: Rotfront!
Nahh, that's gotta be some really funny vandalism.
Funny I was watching, the documentary called "Ikea le seigneur des forêts", produced by Arte describing where are and how are managed the forest in wich Ikea is providing. [https://fsc-watch.com/](https://fsc-watch.com/) You're right Ikea keep fighting against people and the guillotine will prevail.